IMPROVING YOUR PRODUCT PHOTOGRAPHY

 

The best product photography tells a story.

 

  1. Study the subject

    Get to know the brand and the product that you are photographing so that it makes sense

  2. Plan ahead

    Brainstorm ideas, lay it all out, sketch it, whatever, but planning ahead will save you time and effort alter when you’re actually doing the photoshoot

  3. Lights, props, and scene

    It’s important that your story be well lit. Good lighting is the most underrated, but critical piece to taking good photos. After the lighting, including props (or even lack there of) that make sense should help set your scene. Lastly, rearrange your scene multiple ways to get a variety of shots so you can make the best use of your time shooting.

  4. Apply a good edit

    Just like the props, the edit should match the brand and the story you are trying to tell for this product. You wouldn’t do a bright and colorful edit for a dark and grungy product or vice versa. This is where critical thinking and creativity meet!

 

Here’s one of the product photos I did for Cape May Brewing Co’s Beer. Check out the video for the full behind the scenes!

I hope this was helpful! Don’t forget to subscribe to the youtube channel for more videos and check the blog for more tips N tricks as well.

Cheers,
Shawn

 
PhotographyShawn WallsPhotography, ProductsComment